Firehose Terms of Service

These Firehose AI Legal Terms govern access to and use of the Firehose AI platform and related services. By creating an account, signing an order form, accepting these terms, or using Firehose, you agree to these terms.

These terms include:

• Terms of Service
• Data Processing Terms
• Acceptable Use Policy
• Email and Anti-Spam Policy

If there is a conflict between these documents, the following order controls: order form, Data Processing Terms, Terms of Service, Acceptable Use Policy, then Email and Anti-Spam Policy.

For questions, contact privacy@firehose.ai.

1. Terms of Service

1.1 The Firehose Service

Firehose provides an AI-native revenue platform that may include CRM, pipeline management, sales automation, email marketing, social posting, marketing automation, analytics, contact enrichment, AI-generated content, and AI agents.

Subject to these terms, Firehose grants you a limited, non-exclusive, non-transferable right to use the service for your internal business purposes during your subscription.

You are responsible for your users, account credentials, data, campaigns, communications, and compliance with law.

1.2 Your Account and Users

You may allow employees, contractors, or agents to use Firehose on your behalf. You are responsible for anything they do on the platform.

User accounts may not be shared. You must promptly notify Firehose if you suspect unauthorized access.

1.3 Customer Data

You own the data, files, contacts, records, communications, transcripts, prompts, inputs, and other materials you upload or provide to Firehose, except for Firehose-provided data or materials.

You grant Firehose the right to use Customer Data as needed to:

• provide, operate, secure, maintain, and support the service;
• generate outputs, recommendations, automations, reports, and analytics;
• troubleshoot, monitor, test, and improve the service;
• detect fraud, abuse, security incidents, and policy violations;
• comply with law;
• create aggregated, deidentified, or anonymized insights that do not identify you, your users, your customers, or your prospects.

Firehose will not sell Customer Data.

Firehose may use aggregated, deidentified, or anonymized information for lawful business purposes, including analytics, benchmarking, product improvement, and service development, provided the information does not reasonably identify you, your users, your customers, or your prospects.

1.4 AI Training and Model Improvement

Firehose will not use Customer Data to train third-party foundation models.

Firehose will not use Customer Data to train generalized Firehose AI models in a way that identifies you, your users, your customers, your prospects, or your confidential business information, unless you expressly authorize that use in writing or through an opt-in product setting.

Firehose may use Customer Data to provide the service to you, generate outputs for you, improve your account-specific experience, maintain security, fix bugs, evaluate performance, and improve product functionality.

Firehose may use aggregated, deidentified, or anonymized information to improve its products, services, models, systems, and analytics, provided the information does not reasonably identify you, your users, your customers, or your prospects.

1.5 Firehose Data and Materials

Firehose may provide templates, recommendations, enriched contact data, firmographic data, intent signals, business contact information, or other sales intelligence.

As between you and Firehose, Firehose owns the Firehose platform, software, models, workflows, templates, databases, contact data, enrichment data, documentation, aggregated analytics, and related intellectual property.

You may use Firehose-provided data and materials only for your internal sales, marketing, customer, and revenue operations. You may not resell, redistribute, export, scrape, sublicense, or use Firehose data to build a competing product, model, dataset, enrichment service, or database.

You are responsible for making sure your use of Firehose-provided contact data complies with privacy, marketing, communications, and anti-spam laws.

1.6 AI Output Ownership

As between you and Firehose, you own outputs generated by the service in response to your inputs, prompts, Customer Data, or use of the service, to the extent permitted by law and subject to Firehose’s ownership of Firehose IP, Firehose Data, Firehose Materials, templates, models, systems, and underlying technology.

You are responsible for reviewing and using outputs.

You grant Firehose a non-exclusive, worldwide, royalty-free license to use outputs to provide, operate, secure, support, analyze, and improve the service, subject to the AI training limitations in these terms.

AI-generated outputs may not be unique. Firehose may generate the same or similar outputs for other customers. Your ownership of an output does not give you rights in Firehose IP or in similar outputs generated for others.

1.7 AI Features and AI Agents

Firehose includes AI features that may generate drafts, recommendations, summaries, scores, actions, automations, or other output.

AI output may be incomplete, inaccurate, outdated, duplicative, infringing, or unsuitable for your use case. You are responsible for reviewing output before relying on it or sending it to third parties.

If you authorize AI agents or automations to take action, those actions are taken at your direction. You are responsible for actions performed by AI agents on your behalf, including sending messages, updating records, scheduling meetings, or interacting with third parties.

Firehose does not provide legal, financial, medical, employment, credit, insurance, or other regulated professional advice.

1.8 Restrictions

You may not:

• use Firehose illegally or in violation of these terms;
• reverse engineer, copy, scrape, resell, or misuse the service;
• interfere with Firehose security or performance;
• use Firehose to build, train, benchmark, or improve a competing product, model, dataset, or AI system;
• upload malware or harmful code;
• send spam or unlawful communications;
• violate privacy, recording, telemarketing, or anti-spam laws;
• use Firehose for employment screening, credit decisions, tenant screening, healthcare decisions, insurance eligibility, consumer reporting, or other regulated eligibility decisions;
• use Firehose to process protected health information unless a signed business associate agreement is in place;
• use Firehose to process payment card data, government identification numbers, children’s data, or sensitive personal data unless Firehose has agreed in writing;
• use Firehose in a way that would make Firehose a consumer reporting agency, financial institution, healthcare covered entity, or similarly regulated entity.

1.9 Recording and Transcription

If you use Firehose to record, transcribe, summarize, or analyze calls or meetings, you are responsible for giving all required notices and obtaining all required consents.

Firehose is not responsible for determining whether your recording or transcription practices comply with applicable law.

1.10 Third-Party Services

Firehose may connect with third-party services, including email providers, CRMs, calendar tools, data providers, AI model providers, ad platforms, social platforms, analytics tools, and payment providers.

Firehose is not responsible for third-party services, their availability, their outputs, or their terms. You are responsible for maintaining the rights, permissions, accounts, and consents needed to use those third-party services.

1.11 Fees, Billing, Renewal, and Cancellation

You agree to pay the fees stated in your order form, checkout flow, pricing plan, or other written agreement.

Unless otherwise stated, subscriptions renew automatically for the same subscription period until canceled.

Before you complete a paid subscription, Firehose will present the material subscription terms, including the amount to be charged, billing frequency, renewal terms, and cancellation method.

By starting a paid subscription, you authorize Firehose or its payment processor to charge your payment method for fees and applicable taxes on a recurring basis until you cancel.

You may cancel through the product, through any cancellation method Firehose makes available, or by contacting Firehose at privacy@firehose.ai. Cancellation takes effect at the end of the current billing period unless otherwise stated in your order form or required by law.

Firehose will provide renewal notices where required by law or where stated in an order form.

Fees are non-refundable unless your order form says otherwise or applicable law requires otherwise.

Firehose may change pricing for future renewal periods by giving reasonable advance notice.

1.12 Trials, Betas, Pilots, and Free Services

Firehose may offer free, trial, beta, pilot, proof-of-concept, preview, or early-access services.

These services are provided “as is,” may be changed or ended at any time, and may be subject to additional limits.

Unless expressly stated in writing, trial, beta, pilot, preview, early-access, and free services do not include warranties, indemnities, service-level commitments, support commitments, credits, refunds, or liability of any kind to the maximum extent permitted by law.

1.13 Support and Availability

Firehose will use commercially reasonable efforts to provide support and maintain availability of the service.

Unless an order form or signed SLA says otherwise, Firehose does not guarantee any specific uptime, response time, deliverability level, campaign performance, or service credit.

1.14 Professional Services

Firehose may provide onboarding, implementation, migration, configuration, training, data services, campaign setup, or other professional services if agreed in an order form or statement of work.

Unless otherwise agreed in writing:

• professional services are provided on a commercially reasonable efforts basis;
• you are responsible for providing timely access, materials, approvals, and cooperation;
• Firehose does not guarantee any specific business, revenue, pipeline, deliverability, or campaign result;
• Firehose owns its pre-existing tools, templates, methods, know-how, workflows, and generalized learnings;
• you own your Customer Data and materials.

1.15 Confidentiality

Each party may receive confidential information from the other. Confidential information includes non-public business, technical, product, pricing, security, customer, and data information.

Each party will use the other party’s confidential information only to perform under these terms and will protect it using reasonable care.

Confidential information does not include information that is public, already known without restriction, independently developed, or lawfully received from another source.

Either party may disclose confidential information to its employees, contractors, advisors, investors, acquirers, financing sources, or legal authorities where reasonably necessary, provided the recipient is bound by confidentiality obligations or professional duties of confidentiality that are at least reasonably protective of the confidential information.

1.16 Privacy and Data Protection

Firehose processes personal data as described in the Privacy Policy and, where applicable, the Data Processing Terms below.

You are responsible for ensuring you have the rights, notices, consents, and legal bases needed to upload, use, and communicate with personal data through Firehose.

1.17 Security

Firehose uses reasonable administrative, technical, and organizational safeguards designed to protect Customer Data.

No service is perfectly secure, and Firehose does not guarantee that unauthorized access, loss, or misuse will never occur.

1.18 Subprocessors and Service Providers

Firehose may use service providers, subprocessors, contractors, vendors, and infrastructure providers to provide the service.

Firehose will maintain a list of material subprocessors and make it available upon request or through a customer-accessible page.

Where required by law, Firehose will provide reasonable advance notice of material subprocessor changes and allow customers to object on reasonable data protection grounds.

If Firehose cannot reasonably resolve a valid objection, the customer’s sole remedy is to stop using the affected service or terminate the affected portion of the service.

1.19 Suspension

Firehose may suspend access, accounts, features, integrations, automations, or sending capabilities if Firehose reasonably believes:

• you have violated these terms;
• your use creates security, privacy, legal, deliverability, operational, platform, or reputational risk;
• your campaigns create elevated bounce, complaint, unsubscribe, spam, blocklist, or deliverability risk;
• payment is overdue;
• suspension is required by law;
• your activity may harm Firehose, other customers, recipients, platforms, service providers, or third parties.

Where practical, Firehose will provide notice and limit the suspension to the affected activity.

1.20 Termination

Either party may terminate for material breach if the breach is not cured within 30 days after written notice.

Firehose may terminate immediately for serious violations involving misuse of the service, unlawful communications, security abuse, confidentiality breaches, IP misuse, data misuse, deliverability abuse, fraud, illegal activity, or non-payment.

After termination, your right to use Firehose ends. Amounts owed remain due. Firehose will handle Customer Data in accordance with the Privacy Policy and Data Processing Terms.

1.21 Warranties and Disclaimers

Firehose provides the service “as is” and “as available,” except as expressly stated in an order form.

Firehose disclaims all implied warranties, including warranties of merchantability, fitness for a particular purpose, non-infringement, accuracy, uninterrupted operation, and error-free performance.

Firehose does not guarantee the accuracy, completeness, deliverability, legality, compliance, conversion, revenue impact, or business results of any data, AI output, campaign, recommendation, enrichment, automation, workflow, or integration.

1.22 Indemnification

Firehose will defend you against third-party claims alleging that your authorized use of the Firehose platform infringes a U.S. copyright, patent, or trade secret, except where the claim arises from your data, your use, AI output, third-party services, modifications, combinations, misuse, or violation of law.

You will defend Firehose against third-party claims arising from:

• your data;
• your campaigns or communications;
• your products or services;
• your violation of law;
• your breach of these terms;
• your use of Firehose data, AI output, or AI agents;
• your failure to obtain required consents or honor opt-outs;
• your use of third-party services;
• your misuse of Firehose or Firehose-provided data.

The indemnified party must promptly notify the other party, reasonably cooperate, and allow the indemnifying party to control the defense and settlement, provided no settlement may require admission of fault or payment by the indemnified party without consent.

1.23 Limitation of Liability

To the maximum extent permitted by law, Firehose will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, lost revenue, lost data, loss of goodwill, business interruption, loss of business opportunity, reputational harm, cost of substitute services, or failed campaigns.

To the maximum extent permitted by law, Firehose’s total liability for all claims arising out of or relating to the service or these terms will not exceed the greater of:

• the fees paid by you to Firehose in the three months before the first event giving rise to the claim; or
• $100.

The limitation above applies to all claims, whether based in contract, tort, negligence, strict liability, statute, or any other legal theory.

Nothing in these terms limits liability that cannot legally be limited.

You remain fully responsible for payment obligations, your misuse of Firehose, your violation of law, your infringement or misappropriation of Firehose intellectual property, your confidentiality breaches, your data, your campaigns, your communications, and your indemnification obligations.

1.24 Arbitration and Class Action Waiver

Before filing a claim, the parties will try to resolve the dispute informally by providing written notice and allowing 30 days for good-faith resolution.

Any dispute arising out of or relating to these terms or the service will be resolved by binding individual arbitration, not in court, except that either party may bring an individual claim in small claims court if eligible.

The arbitration will be administered by the American Arbitration Association under its applicable commercial arbitration rules. The arbitrator may award the same individual relief that a court could award, subject to these terms.

Claims may be brought only on an individual basis. Neither party may bring or participate in a class, collective, consolidated, private attorney general, or representative action.

This arbitration clause does not prevent Firehose from going to court to seek injunctive or equitable relief for misuse of the service, IP infringement or misappropriation, confidentiality breaches, security abuse, unauthorized access, or unpaid fees.

1.25 Publicity

Firehose may identify you as a customer using your name and logo in customer lists, websites, presentations, and marketing materials.

You may revoke this permission by written notice, and Firehose will stop future use within a reasonable time.

1.26 Changes to Terms

Firehose may update these terms from time to time.

For material changes, Firehose will provide notice by email or in-product notice. Website posting alone will not be the only notice method for material changes.

For non-material changes, Firehose may provide notice by posting the updated terms on its website.

For active order forms, material changes that significantly reduce your rights or increase your obligations will not apply until renewal unless you agree earlier.

Your continued use of Firehose after changes take effect means you accept the updated terms.

1.27 General Terms

These terms are governed by Delaware law, without regard to conflict-of-law rules.

Legal proceedings that are not subject to arbitration must be brought in the state or federal courts specified in the applicable order form, or if none is specified, in Delaware.

Neither party may assign these terms without consent, except in connection with a merger, acquisition, corporate reorganization, or sale of substantially all assets.

Neither party is liable for delay caused by events beyond its reasonable control, except payment obligations.

These terms, together with any order form and incorporated policies, are the entire agreement between the parties.

1.28 Survival

Any provisions that by their nature should survive termination or expiration will survive, including provisions relating to payment obligations, ownership, retained licenses, restrictions, confidentiality, privacy and data protection, disclaimers, indemnification, limitation of liability, arbitration, class action waiver, and general terms.

2. Data Processing Terms

These Data Processing Terms apply when Firehose processes personal data on behalf of a customer as part of providing the service.

2.1 Roles

For Customer Data that contains personal data, the customer is the controller or business, and Firehose is the processor or service provider, as those terms are used under applicable privacy laws.

For personal data Firehose processes for its own purposes, such as account administration, billing, website analytics, product improvement, marketing, security, and Firehose business contact data, Firehose acts as a controller or business.

2.2 Customer Instructions

Firehose will process Customer Personal Data only:

• to provide, support, secure, and improve the service;
• as described in the agreement;
• as instructed through customer use of the platform;
• as required by law.

The agreement, these terms, and customer use of Firehose are the customer’s instructions.

2.3 Customer Responsibilities

Customer is responsible for:

• the legality, accuracy, and quality of Customer Personal Data;
• providing required notices;
• obtaining required consents;
• having a valid legal basis for processing;
• responding to individuals’ privacy requests;
• ensuring use of Firehose complies with applicable privacy, marketing, recording, and communications laws.

2.4 Firehose Responsibilities

Firehose will:

• use reasonable security measures to protect Customer Personal Data;
• ensure personnel with access are subject to confidentiality obligations;
• assist customer with privacy requests where reasonably required and technically feasible;
• notify customer of a confirmed security incident without undue delay;
• use subprocessors under written obligations designed to protect Customer Personal Data;
• remain responsible for subprocessors’ processing of Customer Personal Data;
• delete or return Customer Personal Data after termination as described below.

2.5 Subprocessors

Customer authorizes Firehose to use subprocessors to provide the service.

Firehose will maintain a list of material subprocessors and make it available upon request or through a customer-accessible page.

Where required by law, Firehose will provide reasonable advance notice of material subprocessor changes.

Customer may object to a new subprocessor on reasonable data protection grounds. If Firehose cannot reasonably resolve the objection, customer’s sole remedy is to stop using the affected service or terminate the affected portion of the service.

2.6 Security Incidents

If Firehose becomes aware of a confirmed security incident affecting Customer Personal Data, Firehose will notify customer without undue delay and provide available information reasonably needed for customer to meet its legal obligations.

Notification does not mean Firehose admits fault or liability.

2.7 Deletion and Return

After termination, Firehose will delete or return Customer Personal Data upon reasonable request, unless retention is required for:

• legal obligations;
• regulatory, tax, accounting, or audit obligations;
• security, fraud prevention, or abuse prevention;
• dispute resolution or enforcement of agreements;
• backup or archival copies deleted in the ordinary course;
• aggregated, deidentified, or anonymized data;
• data Firehose independently owns, such as Firehose Contact Data.

Firehose will not use retained Customer Personal Data for new active processing after termination except as permitted above.

2.8 California and U.S. State Privacy Terms

Where applicable, Firehose will process Customer Personal Data as a service provider or processor under U.S. state privacy laws.

Firehose will not sell or share Customer Personal Data processed on behalf of customer, and will not retain, use, or disclose it outside the business relationship except as permitted by law.

Firehose will provide the same level of privacy protection required of service providers or processors under applicable law.

2.9 Canadian Privacy Terms

Where Canadian privacy laws apply, Firehose will process Customer Personal Data in accordance with these terms and provide reasonable assistance to customer as required by applicable law.

2.10 Sensitive Data

Customer may not submit sensitive personal data, protected health information, payment card data, government ID numbers, children’s data, or similarly regulated data unless Firehose has agreed in writing and appropriate safeguards are in place.

2.11 AI Training and Customer Personal Data

Firehose will not use Customer Personal Data to train third-party foundation models.

Firehose will not use Customer Personal Data to train generalized Firehose AI models in a way that identifies customer, customer’s users, customer’s customers, customer’s prospects, or customer’s confidential business information, unless customer expressly authorizes that use.

Firehose may use Customer Personal Data to provide the service, generate outputs for customer, maintain security, fix bugs, evaluate performance, improve account-specific functionality, and create aggregated, deidentified, or anonymized information.

2.12 Liability

Liability under these Data Processing Terms is subject to the limitation of liability in the Terms of Service.

3. Acceptable Use Policy

You may not use Firehose to do or support anything illegal, harmful, abusive, deceptive, or unsafe.

3.1 Prohibited Uses

You may not use Firehose to:

• violate any law or third-party right;
• send spam or unlawful communications;
• deceive, defraud, impersonate, or mislead recipients;
• send messages with false headers, sender information, or subject lines;
• upload malware or harmful code;
• disrupt, scan, attack, or interfere with Firehose systems;
• scrape, harvest, or misuse data;
• violate privacy, anti-spam, telemarketing, recording, or data protection laws;
• harass, threaten, exploit, or discriminate against people;
• promote violence, terrorism, human trafficking, child exploitation, or illegal goods or services;
• generate or distribute unlawful, harmful, or abusive content;
• reverse engineer, benchmark, resell, or compete with Firehose using the service;
• train or improve competing AI models or datasets using Firehose data, output, or services;
• make fully automated consequential decisions about people in areas like employment, credit, housing, insurance, healthcare, education, or essential services;
• bypass safety, security, rate limit, deliverability, or compliance controls.

3.2 Enforcement

Firehose may investigate suspected violations and may remove content, pause sending, restrict features, suspend accounts, terminate access, or report activity to authorities.

For serious risks, Firehose may act without prior notice.

You agree to cooperate with investigations, including by providing campaign, recipient, consent, and source information where reasonably requested.

3.3 Reporting Abuse

To report abuse, contact privacy@firehose.ai.

4. Email and Anti-Spam Policy

Firehose provides tools for customer communications. You are the sender of the communications you send through Firehose, and you are responsible for compliance with applicable laws.

4.1 Core Requirements

For all commercial communications, you must:

• identify yourself accurately;
• use accurate sender, routing, reply-to, and subject information;
• avoid deceptive or misleading content;
• include a valid physical mailing address where required;
• include a clear unsubscribe or opt-out mechanism where required;
• honor opt-outs promptly;
• maintain suppression lists;
• avoid contacting people who have opted out or complained;
• maintain records of consent, source, or lawful basis where required;
• follow Firehose rate limits, warm-up guidance, and deliverability requirements.

4.2 Email

You are responsible for complying with applicable email laws, including CAN-SPAM in the United States, CASL in Canada, and other laws that apply based on recipient location.

Cold outreach is allowed only where lawful. You are responsible for determining whether consent, notice, opt-out, or another lawful basis is required.

4.3 SMS, Calls, and Other Messages

You are responsible for complying with TCPA, Do Not Call rules, state telemarketing laws, CASL, carrier rules, platform rules, and any other laws that apply to SMS, calls, chat, social, or other messages.

You may not send marketing texts, automated calls, prerecorded calls, artificial voice calls, or similar regulated communications unless you have the required consent.

4.4 Deliverability and List Quality

You must not use Firehose with lists that are unlawful, scraped in violation of law or platform rules, stale, high-risk, invalid, spam-trap-heavy, or purchased in a way that does not provide a lawful basis for outreach.

You must configure required authentication, including SPF, DKIM, DMARC, and any other records Firehose reasonably requires.

Firehose may pause or restrict sending if your campaigns create deliverability, legal, platform, or reputational risk.

4.5 Product Guardrails

Firehose may provide tools such as unsubscribe links, suppression lists, bounce handling, complaint monitoring, sending limits, domain authentication checks, consent/source fields, and campaign controls.

These tools are designed to support compliance, but they do not replace your responsibility to comply with applicable law.

Firehose may require use of certain compliance or deliverability features as a condition of sending through the service.

4.6 AI-Generated Communications

If Firehose helps generate messages, you remain responsible for the content, recipients, claims, personalization, legal compliance, and decision to send.

4.7 Recipient Complaints

If Firehose receives a complaint, you must reasonably cooperate by providing information about the recipient, source, campaign, consent status, and opt-out handling.

Failure to cooperate may result in suspension.

5. Contact

Firehose AI, Inc.

Email: privacy@firehose.ai

Address: 231 South Bemiston Avenue, #850-789608, St. Louis, MO 63105